BABY'S FIRST SLEEPER

Designed for real newborn babies.

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you heard it here first.

Trusted and loved by thousands of new moms.

"Wow - I've never seen a sleeper actually fit a newborn this well!"
- Postpartum nurse, Burlington, Ontario

Purchased 0–3 months and loving the fit on my 7-week-old who is long and skinny. Other brands may fit her length, but they look sloppy — these don’t.

- Renz · Verified buyer

Best jammies on the market. They stay put on her legs when she’s kicking — the ankle elastic helps so much.

- Alaina · Verified buyer

The quality of these sleepers is amazing — buttery soft and incredibly cute on my babe!

- Harlie · Verified buyer

I bought two bamboo sleepers for my twin daughters. A perfect fit and great for all seasons — cozy on cool nights and breathable when it’s warmer.

- Jane · Verified buyer

The fit is perfect! I love the solid colours — can’t wait for more.

- Jessica · Verified buyer

These were the only sleepers that fit our newborn perfectly. Nothing else did for over 2 months!

- Amanda · Verified buyer
Why it matters

Most newborn sleepers do not actually fit newborns.

Newborn sizing is inconsistent - and those first days are hard enough.

The problem
Newborns swim in standard sleepers.
  • They are too long and baggy on small newborn bodies.
  • Feet and legs slip up when baby kicks
  • Parents end up guessing NB vs 0–3 and hoping for the best
The Pip difference
Designed for real newborn proportions.
  • Designed for real newborn proportions 
  • Secure fit that stays put (even with kicking legs and newborn scrunch)
  • Simple sizing path: start with NB to cover the first weeks
The easy start

Newborn Starter Set

Take the guess work out of sizing. We've got you covered. We recommend 2 newborn sleepers plus a 0-3M to get you through the fresh postpartum days.

  • Add 3 sleepers to cart for bundle pricing.
  • Fit Guarantee. If our newborn size doesn't fit, get your money back.
  • Mix & Match Fabrics and Prints/Colours.
Built for newborns

The details that make the fit.

Every detail is designed to stay put, feel soft, and fit like a newborn sleeper should.

Newborn proportion fit
Designed to fit newborn bodies without the baggy, sloppy look.
Double zipper for easy changes 
Faster diaper changes without fully undressing baby.
Secure ankle elastics
Helps keep legs and feet in place, even with a fresh newborn scrunch.
Multiple fabric options
Available in bamboo, soft cotton and ribbed bamboo — choose the fabric that works best for your family.
Sizing made simple

What size should I buy?

Use baby weight and height as your guide. If your baby isn't born yet, start with 2 newborn and a 0-3M size. If your baby is over 10 lbs and 22" at birth, get your money back.

Size
Typical weight/height
Recommendation
NB
6 to 10 lb/up to 22"
Best for most freshies.
0-3M
9 to 12 lbs/up to 23.5"
Best for once baby starts guzzling the milky.
3-6M
11 to 15 lbs/up to 25"
Best for once you start to emerge from your postpartum bubble.
When in doubt:
Our recommendation is to start with 2 newborn, plus a 0-3M. Baby sizing varies, but this covers the first weeks without guessing. If your baby is born over 10 lbs and longer than 22", send us an email and we'll gladly replace with a size up (and send well wishes your way LOL!)
From the founder

Why I made Baby's First Sleeper.

I designed Pip because nothing I bought for my first son truly fit a newborn (he was a big baby and everything was still either too long, or too short and baggy, or had short arms, etc. etc.).

Those first days are hard enough - what your baby is wearing should feel like one less thing to worry about.

We designed ours to fit real newborn proportions, stay put when baby scrunches, and feel soft on fresh skin.

- Haleigh, Founder

Start with Baby's First Sleeper.

If you are building your newborn wardrobe, this is the easiest place to start. Our recommended starter set covers off your first couple of months of postpartum haze by removing the guesswork.

Designed for real life newborns.
Multiple fabric options.
Free Shipping Eligible.
Need help choosing? Use the sizing guide above or reach out - we are happy to help.